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    AMD CEO Lisa Su on the Importance of Open-Source AI

    The Rise of DeepSeek: A Game-Changer in the AI Landscape

    • DeepSeek’s open-source nature and low computational requirements have disrupted the AI industry, proving that sophisticated models can be created without relying on thousands of GPUs.
    • The Chinese startup’s impact has sparked a faster pace of innovation, driving tech giants to release improved AI models and fostering collaboration between companies like Nvidia and DeepSeek.
    • AMD’s CEO, Lisa Su, emphasizes the importance of open-source AI and shares insights on the company’s plans to push into the AI market with its latest offerings and upcoming AI PCs.

    In the ever-evolving world of artificial intelligence, a Chinese startup called DeepSeek has made waves with its innovative approach to AI model development. The company’s open-source AI model, DeepSeek R1, has not only disrupted the Chinese AI market but has also left a significant impact on the global sector. As DeepSeek gained attention, industry-leading experts were quick to share their thoughts on this groundbreaking development.

    Nvidia’s CEO, Jensen Huang, praised DeepSeek as a “fantastic, world-class open-source model,” while Google’s CEO called its work “very good.” The open-source nature of the AI model was a key talking point, with some experts even suggesting that DeepSeek could mark the end of closed-source AI. This sentiment was echoed by AMD’s CEO, Lisa Su, who, in a recent interview with General Manager of ASUS China, Tony Yu, called DeepSeek a “very innovative model” and emphasized that “it is an example of why open source is so important.”

    One of the most surprising aspects of DeepSeek’s R1 model is its low computational requirements. This has been a talking point since the model’s launch, as it proved that a sophisticated AI model could be created without relying on thousands of Nvidia GPUs. AMD itself shared DeepSeek’s R1 AI inference benchmarks, demonstrating how the model could run on a consumer GPU like the RDNA 3-based RX 7900 XTX. Lisa Su commented, “The idea that you can accomplish such a sophisticated model with limited computing resources surprised the world.”

    DeepSeek’s impact on the AI industry has been far-reaching, sparking a faster pace of innovation than ever before. As tech giants like Alibaba and Google strive to keep up with DeepSeek’s performance, they have been releasing newer and improved versions of their AI models. Google’s Gemma 3 open-source AI model, in particular, ranks as the second-best open-model AI, showcasing the competitive nature of the industry.

    However, competition is not the only result of DeepSeek’s influence. The Chinese startup has also fostered collaboration between companies. Nvidia has teamed up with DeepSeek for R1 optimizations on Blackwell, boosting revenue by 25x. Similarly, AMD has made a strong push into AI, as seen in its latest RDNA 4 offering and upcoming AI PCs. During the ‘Advancing AI’ event in Beijing, Lisa Su discussed AMD’s plans to make these AI PCs the next evolution in the industry.

    When comparing DeepSeek to other AI models, such as Elon Musk’s latest Grok 3, which outperformed DeepSeek but was trained on a supercomputer called Colossus utilizing about 200,000 H200 GPUs, it becomes clear that DeepSeek’s approach is truly groundbreaking. The model’s ability to achieve impressive results with limited computing resources has set a new standard for the industry and has inspired a wave of innovation and collaboration.

    As the AI landscape continues to evolve, it is evident that open-source models like DeepSeek will play a crucial role in shaping the future of the industry. With experts like Lisa Su emphasizing the importance of open-source AI and companies like AMD pushing the boundaries of what is possible with consumer-grade hardware, the possibilities for AI development are endless. The rise of DeepSeek has not only disrupted the AI market but has also paved the way for a new era of innovation and collaboration in the world of artificial intelligence.

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