A seamless blend of research and purchase, making shopping faster, smarter, and more enjoyable.
- One-Stop Solution: Perplexity’s AI shopping assistant enables users to research and purchase products in one place.
- Innovative Features: With tools like “Buy With Pro” for one-click checkout and “Snap to Shop” for visual search, the platform streamlines the shopping experience.
- Unbiased Recommendations: AI-generated product suggestions ensure precision and objectivity, free from sponsorship bias.
Perplexity has unveiled its cutting-edge AI-powered shopping assistant, Buy With Pro, catering to users in the U.S. and setting the stage for an international rollout. Designed to simplify and enhance the online shopping experience, this innovation combines research and purchase into a seamless process. Whether it’s finding the perfect product or completing a transaction with just one click, Perplexity’s tools redefine efficiency and user satisfaction.
The AI assistant integrates advanced features such as Snap to Shop, allowing users to take a photo of an item to instantly locate relevant products. This eliminates the need for lengthy descriptions or product names, catering to the modern consumer’s desire for speed and accuracy.
Unmatched Convenience and Accuracy
One of the standout features of the new system is Buy With Pro, exclusive to Perplexity Pro users. By storing shipping and billing details securely, the platform offers a frictionless checkout experience for selected products. For items not available through the assistant, users are redirected to the merchant’s website, ensuring no disruption in the purchasing journey.
Complementing this is the platform’s focus on unbiased, AI-driven recommendations. Unlike many shopping platforms, Perplexity avoids sponsored content, delivering tailored product cards based on user queries. This commitment to transparency ensures consumers can make informed decisions with confidence.
AI Meets Visual Discovery
The Snap to Shop feature exemplifies Perplexity’s innovation. Users can simply snap a photo of an item they’re interested in, and the AI identifies and suggests similar products. Paired with Perplexity’s integration with platforms like Shopify, this feature ensures access to an extensive range of up-to-date product information.
The Future of Shopping with Perplexity
Perplexity’s AI assistant is more than a tool—it’s a reimagining of how we shop. With plans to expand beyond the U.S., the platform is set to bring its intuitive, efficient, and fun shopping experience to global markets. As Perplexity CEO Aravind Srinivas stated, the company’s rapid growth and continuous innovation aim to transform online shopping into a streamlined and enjoyable process for users worldwide.
By integrating cutting-edge AI and simplifying the shopping experience, Perplexity positions itself as a leader in the evolving world of e-commerce. Whether for casual shoppers or tech-savvy consumers, it offers a glimpse into the future of personalized, hassle-free online retail.