Haliey Welch’s Pookie Tools aims to revolutionize the dating scene with AI-powered advice, creative features, and a touch of humor.
- AI Meets Dating: Haliey Welch, the viral “Hawk Tuah” creator, launches Pookie Tools, an AI-driven app offering dating advice, outfit suggestions, and creative date ideas.
- Unique Features: The app includes tools like the “Flirt Meter,” Zodiac compatibility, and controversial features like “Height Detector” and “Bald Predictor.”
- Future Ambitions: Welch plans to enhance the app with personalized AI responses and collaborations with podcast guests and influencers.
Haliey Welch, the 22-year-old internet sensation behind the viral “Hawk Tuah” video, has officially transitioned from social media stardom to the tech industry with the release of Pookie Tools, an AI-powered dating advice app. Designed to help Gen Z navigate the often-daunting world of modern dating, the app combines AI capabilities with Welch’s characteristic humor and flair.
From offering creative date ideas and conversation starters to analyzing dating profiles and suggesting outfits, Pookie Tools positions itself as a fun, practical companion for singles. But can Welch’s app bring meaningful innovation to the crowded dating tech space?
Pookie Tools: A Closer Look
Launched on the App Store this week, Pookie Tools boasts a variety of features aimed at making dating less stressful and more enjoyable. Users can consult an AI chatbot for advice, receive personalized outfit recommendations, and even gauge the flirtatiousness of their text messages with the quirky “Flirt Meter.”
One standout feature is its location-based date suggestion tool, which tailors ideas to the type of outing and the user’s preferences. The app also analyzes dating profiles to suggest engaging prompts and photos that highlight personality, aiming to enhance success on platforms like Tinder and Bumble.
However, not all features are without controversy. The app’s “Height Detector” and “Bald Predictor” have drawn criticism for potentially reinforcing negative stereotypes. While Welch defends these tools as lighthearted additions, their inclusion has sparked debates about fairness and body positivity in online dating.
Building a Tech Empire
Welch’s transition into tech comes as creators increasingly look for ways to diversify their careers beyond social media. Pookie Tools is the latest step in her rapidly growing portfolio, which includes her podcast, Talk Tuah.
Partnering with Ben Ganz, founder of Ultimate AI Studio, Welch developed the app to reflect the Gen Z ethos of humor, efficiency, and customization. While early feedback notes that the app’s AI responses feel generic, Ganz confirmed plans to train the chatbot with transcripts from Welch’s podcast to add her signature personality to the platform.
“We wanted something that could be helpful but also reflect Haliey’s humor and style,” Ganz said. “This is just the beginning.”
Future Potential
Pookie Tools is priced at $7 per week or $50 annually, with a three-day free trial for new users. Welch and Ganz envision future updates that include collaborations with podcast guests and influencers, further expanding the app’s appeal. Notable names like Whitney Cummings and Holly Madison have already featured on Talk Tuah, potentially drawing their audiences to the app.
Haliey Welch’s journey from viral TikTok sensation to app developer underscores the evolving influence of content creators in the tech world. With Pookie Tools, Welch aims to bring a mix of humor, AI innovation, and practical advice to the dating scene. While the app’s features—both fun and polarizing—spark conversation, its success will depend on whether it can truly resonate with users navigating modern love.
For Welch, it’s a bold move toward cementing her place as a multifaceted entrepreneur, proving that even fleeting internet fame can be a launchpad for long-term success.